书籍详情
格式
Kindle
页数
305
语言
英语
已发布
Sep 1, 2003
出版商
Routledge
ISBN-10
1134410476
ISBN-13
9781134410477
描述
More Than Words provides an introduction to both communication theory and practice. The authors cover the essential elements of communication, including communication between individuals and groups, in organizations and through mass media and new technologies. This edition features case studies and assignments, a new series of key questions to help students grasp the material, and expanded sections on mass media and practical communication and media skills.