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Jochen Wirtz

Jochen Wirtz

Visão Geral Livros
Agentic Artificial Intelligence: Harnessing AI Agents to Reinvent Business, Work and Life

Agentic Artificial Intelligence: Harnessing AI Agents to Reinvent Business, Work and Life

Pascal Bornet

Transformative Leadership: Empower, Innovate, and Inspire

Transformative Leadership: Empower, Innovate, and Inspire

Tsun-Yan Hsieh

Intelligent Automation: Welcome To The World Of Hyperautomation: Learn How To Harness Artificial Intelligence To Boost Business & Make Our World More Human

Intelligent Automation: Welcome To The World Of Hyperautomation: Learn How To Harness Artificial Intelligence To Boost Business & Make Our World More Human

Pascal Bornet

INTELLIGENT AUTOMATION: Learn how to harness Artificial Intelligence to boost business & make our world more human

INTELLIGENT AUTOMATION: Learn how to harness Artificial Intelligence to boost business & make our world more human

Pascal Bornet

Services Marketing: People, Technology, Strategy

Services Marketing: People, Technology, Strategy

Jochen Wirtz

Essentials of Services Marketing

Essentials of Services Marketing

Jochen Wirtz

Flying High in a Competitive Industry: Cost-Effective Service Excellence at Singapore Airlines

Flying High in a Competitive Industry: Cost-Effective Service Excellence at Singapore Airlines

Loizos Heracleous

Pemasaran Jasa: Manusia, Teknologi, Strategi - Perspektif Indonesia Jilid 1

Pemasaran Jasa: Manusia, Teknologi, Strategi - Perspektif Indonesia Jilid 1

Christopher Lovelock

Services Marketing: Global Edition

Services Marketing: Global Edition

Christopher Lovelock

Services Marketing: An Asia Pacific Perspective

Services Marketing: An Asia Pacific Perspective

Christopher Lovelock

Services Marketing (7th Edition) Seventh (7th) Edition

Services Marketing (7th Edition) Seventh (7th) Edition

Christopher H. Lovelock

Services Marketing: People, Technology, Strategy

Services Marketing: People, Technology, Strategy

Christopher H. Lovelock

Services Marketing (7th Edition)

Services Marketing (7th Edition)

Christopher H. Lovelock

MARKETING DES SERVICES 6E ED.

MARKETING DES SERVICES 6E ED.

Christopher Lovelock

Marketing Channels: WITH " Services Marketing " AND " Internet Marketing, Strategy, Implementation and Practice AND " Principles of Direct and Database Marketing "

Marketing Channels: WITH " Services Marketing " AND " Internet Marketing, Strategy, Implementation and Practice AND " Principles of Direct and Database Marketing "

Anne Coughlan

Services Marketing in Asia - A Case Book

Services Marketing in Asia - A Case Book

Jochen Wirtz

Services Marketing in Asia: Managing People, Technology and Strategy

Services Marketing in Asia: Managing People, Technology and Strategy

Christopher Lovelock

7 faces of Singaporeans: Their values, aspirations, and lifestyles

7 faces of Singaporeans: Their values, aspirations, and lifestyles

Ah Keng Kau

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