Detalhes do Livro
Formato
Brochura
Páginas
240
Idioma
Inglês
Publicado
Dec 30, 2010
Editora
Pearson
ISBN-10
0132145626
ISBN-13
9780132145626
Descrição
For undergraduate and graduate strategy courses. Gain a strategic edge in today's business world. This short, up-to-date, practitioner-oriented guide was meant to effectively prepare practicing executives, and MBA and EMBA students for top management responsibilities. The fourth edition includes new content, reordered topics to improve the flow of the subject matter, and numerous updated examples and vignettes.
Gêneros
Ciência e Tecnologia
História
Negócios e Economia