描述
This collection offers a comprehensive exploration of strategic management, bringing together the insights of renowned scholars in the field. Edited by Henry Mintzberg, it amalgamates a rich array of readings that delve into various dimensions of strategy formulation and implementation. The contributions of Sumantra Ghoshal, Joseph B. Lampel, and James Brian Quinn provide a multifaceted perspective, merging theoretical insights with practical applications, making it an invaluable resource for both students and practitioners.
The inclusion of case studies adds depth to the understanding of strategic processes in real-world scenarios, illustrating the complexities and challenges organizations face. Readers are guided through the intricacies of strategic thinking, highlighting the importance of context, adaptability, and innovation. The authors encourage readers to engage critically with the material, fostering a nuanced appreciation of how effective strategy can transform organizations and drive success in an ever-changing business environment.
The inclusion of case studies adds depth to the understanding of strategic processes in real-world scenarios, illustrating the complexities and challenges organizations face. Readers are guided through the intricacies of strategic thinking, highlighting the importance of context, adaptability, and innovation. The authors encourage readers to engage critically with the material, fostering a nuanced appreciation of how effective strategy can transform organizations and drive success in an ever-changing business environment.
书籍详情
格式
平装书
页数
1,040 页
语言
英语
已发布
9月 10, 2002
出版商
Financal Times Management
版本
4
版本
14 个版本
ISBN-10
027365120X
ISBN-13
9780273651208