書籍詳情
格式
Kindle
頁數
296
語言
英語
已出版
Feb 9, 2009
出版商
Wiley-Blackwell
ISBN-10
1405142561
ISBN-13
9781405142564
描述
Innovating Strategy Process presents a series of reflective essays by established and emerging scholars on the subject of innovation, considering it both as an outcome of strategy and as a process in itself.Contains new ideas and rich case descriptions that will trigger creative thinking about how to design a more innovative strategy process. Offers new conceptual frameworks for analyzing and designing strategy process. Addresses cutting-edge topics, such as play as the means and art as the impetus for strategy-making; the role of emotion in new venture decision-making; and science and entrepreneurship as a source of innovative strategies. Signals the future direction of the field.
類型
科學與技術
商業與經濟
藝術與攝影