Description
This book deals with the organizational use of aesthetic means. Based on the idea that organizations are systems of communication, it is shown that consciously or not, organizations have always used aesthetic means to reinforce their communication.
Book Details
Format
Hardcover
Pages
364 pages
Language
English
Published
Dec 8, 2010
Publisher
Palgrave Macmillan
Editions
2 editions
ISBN-10
0230245927
ISBN-13
9780230245921