Description
The book discusses the topic of Big Data and Analytics, which is now more relevant and actual than ever before. It is written with a strong practitioner focus, not overly stressing the mathematical underpinnings but the business application instead. It consists of real-life examples from the author's personal consulting and research experience (banking, retailing, government). The book includes an overview of visionary ideas and recent developments in the field with a tremendous potential to create strategic leverage in any business setting.
Book Details
Format
Hardcover
Pages
256 pages
Language
English
Published
May 19, 2014
Publisher
Wiley
Editions
2 editions
ISBN-10
1118892704
ISBN-13
9781118892701