Analyzing Visual Data

Analyzing Visual Data

Michael S. Ball , Gregory W.H. Smith
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1992 · English · Hardcover · 3 editions
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Description

This volume provides a basic framework for using visual data - namely still photographs - as a tool for social analysis. The authors determine the importance of theoretical assumptions in analyzing these data and provide advice on how to use photographs in cognitive, symbolist and structuralist research. The book is richly illustrated with examples ranging from Native American masks to perfume advertisements.

Book Details

Format Hardcover
Pages 88 pages
Language English
Published May 1, 1992
Publisher SAGE Publications, Inc
Editions 3 editions
ISBN-10 0803934343
ISBN-13 9780803934344
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