Evaluating Public Relations: A best practice guide to public relations planning, research & evaluation

Name: Evaluating Public Relations: A best practice guide to public relations planning, research & evaluation
ISBN: 9780749443061

Paul Noble

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May 1, 2005 · English · Paperback (288 pages)

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Book Details

Format Paperback

Pages 288

Language English

Published May 1, 2005

Publisher Kogan Page Business Books

ISBN-10 0749443065

ISBN-13 9780749443061

* Combines 'how to' advice, theoretical insights and interviews with PR industry leaders

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