Book Details
Format
Paperback
Pages
98
Language
English
Published
Sep 29, 1993
Publisher
Sage Publications, Inc
ISBN-10
0803950896
ISBN-13
9780803950894
Description
This useful guide explains the workings of the press and other media, and gives concrete, practical advice on how to work with them effectively. The authors provide examples of all likely media situations and offer clear directions for handling them, showing academics how to use the media rather than be used by them.