Book Details
Format
Paperback
Pages
256
Language
English
Published
Apr 24, 2012
Publisher
Wiley
ISBN-10
1118094875
ISBN-13
9781118094877
Description
When the first edition of "Inbound Marketing "was published, buyers were moving their shopping and learning to search engines, the blogosphere, and the social media web. The book exposed proven best practices required to leverage the changing nature of buyer behavior. These behaviors are continually changing and the new version of the book will teach how to use new social media to intrigue your best customers to come to you.The changes to the new book will include: New material on how social media impacts searchHow to reach users via Q&A sites such as QuoraWhy mobile marketing is important and what HTML5 means to your businessProvide high-level overview of what viral marketing "is"Plus much more!
Genres
Business & Economics
Nature