Book Details
Format
Paperback
Pages
402
Language
English
Published
Sep 1, 2022
Publisher
Routledge
ISBN-10
0367343029
ISBN-13
9780367343026
Description
In a world increasingly driven by rapid advancements, the management of innovation has emerged as a crucial discipline. This insightful work draws on the expertise of its authors to explore the various dimensions of innovation management, emphasizing its significance for organizations striving to stay competitive.
Through a blend of theory and practice, the authors illustrate how effective innovation management can lead to successful outcomes. They provide readers with frameworks and case studies that highlight real-world applications, offering valuable lessons for both established companies and startups alike.
As they delve into the intricacies of fostering a culture of creativity and strategic thinking, the authors encourage leaders and teams to embrace change and leverage innovation as a tool for growth. This book serves as a comprehensive guide for those interested in navigating the ever-evolving landscape of innovation.
Through a blend of theory and practice, the authors illustrate how effective innovation management can lead to successful outcomes. They provide readers with frameworks and case studies that highlight real-world applications, offering valuable lessons for both established companies and startups alike.
As they delve into the intricacies of fostering a culture of creativity and strategic thinking, the authors encourage leaders and teams to embrace change and leverage innovation as a tool for growth. This book serves as a comprehensive guide for those interested in navigating the ever-evolving landscape of innovation.
Genres
Business & Economics
