Book Details
Format
Paperback
Pages
440
Language
English
Published
Nov 13, 2008
Publisher
Gabler Verlag
ISBN-10
3834912492
ISBN-13
9783834912497
Description
Angelika C. Bullinger elaborates, applies and tests a methodology for ontology development for use in business management. She models ontologically the moment of idea assessment and selection on a company-specific, industry-typical and generic level and presents action-oriented implications for implementation of the methodology in business reality.
Genres
Business & Economics