Unfair Advantage

Unfair Advantage

Brian Pasch , Tracy Myers
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2012 · English · Hardcover
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Description

In a rapidly evolving automotive retail landscape, a groundbreaking perspective emerges, showcasing innovative marketing strategies poised to reshape the industry. The authors delve into the hidden challenges and missed opportunities that many auto dealers face, providing insights that inspire fresh approaches to customer engagement and sales. By unraveling the intricacies of modern auto retailing, they empower dealers to harness their true potential in a competitive market.

Through a blend of real-world examples and expert advice, the narrative illuminates effective tactics that can be implemented immediately. Readers are encouraged to embrace change and leverage pioneering solutions that can turn obstacles into advantages, ensuring sustained success in an increasingly digital world. This exploration not only highlights the current trends but also sets the stage for future advancements in auto retail marketing.

Book Details

Format Hardcover
Pages 224 pages
Language English
Published May 15, 2012
Publisher Celebrity PR
ISBN-10 0985364386
ISBN-13 9780985364380
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