Description
Wendy Currie's exploration of e-business models delves into the intricacies of how digital enterprises operate and generate value. The book unpacks various strategies that companies can employ to leverage technology, emphasizing the importance of innovative thinking in today’s competitive landscape.
By scrutinizing real-world examples and theoretical frameworks, Currie illuminates the pathways through which organizations can enhance their operational effectiveness and capitalize on new opportunities. This insightful examination serves as a vital resource for entrepreneurs, business leaders, and students keen to understand the transformative power of e-business in the modern economy.
By scrutinizing real-world examples and theoretical frameworks, Currie illuminates the pathways through which organizations can enhance their operational effectiveness and capitalize on new opportunities. This insightful examination serves as a vital resource for entrepreneurs, business leaders, and students keen to understand the transformative power of e-business in the modern economy.
Book Details
Format
Hardcover
Pages
416 pages
Language
English
Published
Oct 15, 2004
Publisher
Butterworth-Heinemann
Editions
2 editions
ISBN-10
0750661402
ISBN-13
9780750661409