Detalles del libro
Formato
Tapa dura
Páginas
332
Idioma
Inglés
Publicado
Jan 1, 1989
Editorial
Longman
ISBN-10
0582301505
ISBN-13
9780582301504
Descripción
Provides practical advice on the use of quantitative techniques used in tourism. Thoroughly revised and updated, the new edition includes new guidelines for domestic and international statistics produced by the World Tourism Organization. The book provides practical tools for both market planning as well as for product assessment, especially regional and environmental planning.