説明
A practical guide for those in pharmaceutical companies considering a reclassification (switch) project including Rx to OTC, POM to P, and P to GSL. The book covers past UK switches with key learning and a framework for initiating, setting up and running switch projects within companies. Plus case studies, insight and practical experience to help companies manage and implement successful switch projects.
本の詳細
形式
ペーパーバック
ページ数
160ページ
言語
英語
公開されました
Feb 14, 2013
出版社
Fizz Marketing Ltd
ISBN-10
0957537204
ISBN-13
9780957537200