설명
A practical guide for those in pharmaceutical companies considering a reclassification (switch) project including Rx to OTC, POM to P, and P to GSL. The book covers past UK switches with key learning and a framework for initiating, setting up and running switch projects within companies. Plus case studies, insight and practical experience to help companies manage and implement successful switch projects.
책 세부 정보
형식
페이퍼백
페이지
160 페이지
언어
영어
출판됨
Feb 14, 2013
출판사
Fizz Marketing Ltd
ISBN-10
0957537204
ISBN-13
9780957537200