Детали книги
Формат
Мягкая обложка
Язык
Английский
Опубликовано
Jan 1, 2012
Издатель
UNSPECIFIED VENDOR
Описание
This reissue of Understanding Media marks the thirtieth anniversary (1964-1994) of Marshall McLuhan's classic expose on the state of the then emerging phenomenon of mass media. Terms and phrases such as "the global village" and "the medium is the message" are now part of the lexicon, and McLuhan's theories continue to challenge our sensibilities and our assumptions about how and what we communicate.