الوصف
Communications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several breakthrough books and coined terms like "hot" and "cool" media, "the global village," and "the medium is the message."
تفاصيل الكتاب
تنسيق
كيندل
صفحات
210 صفحات
لغة
الإنجليزية
منشور
يناير 1, 2001
الناشر
Dundurn
رقم ISBN-10
1770707298
رقم ISBN-13
9781770707290