توضیحات
Communications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several breakthrough books and coined terms like "hot" and "cool" media, "the global village," and "the medium is the message."
جزئیات کتاب
فرمت
کیندل
صفحات
210 صفحه
زبان
انگلیسی
منتشر شده
ژانویه 1, 2001
ناشر
Dundurn
ISBN-10
1770707298
ISBN-13
9781770707290