설명
Communications theorist Marshall McLuhan (1911-1980) predicted the effects of electronic media on modern culture as early as 1964. McLuhan published several breakthrough books and coined terms like "hot" and "cool" media, "the global village," and "the medium is the message."
책 세부 정보
형식
킨들
페이지
210 페이지
언어
영어
출판됨
1월 1, 2001
출판사
Dundurn
ISBN-10
1770707298
ISBN-13
9781770707290