تفاصيل الكتاب
تنسيق
كيندل
صفحات
256
لغة
الإنجليزية
منشور
Feb 23, 2016
الناشر
Macmillan
الوصف
Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers’ homes, carefully observing every detail in order to uncover their hidden desires, and, ultimately, the clues to a multi-million dollar product.