Detalles del libro
Formato
Kindle
Páginas
256
Idioma
Inglés
Publicado
Feb 23, 2016
Editorial
Macmillan
Descripción
Hired by the world's leading brands to find out what makes their customers tick, Martin Lindstrom spends 300 nights a year in strangers’ homes, carefully observing every detail in order to uncover their hidden desires, and, ultimately, the clues to a multi-million dollar product.