Description
First published in 1991, this book consists of twelve papers, all specifically written for this volume, and an Introduction which maps out some of the key conceptual and theoretical issues raised by the phenomenon. The first group of papers draws upon and analyses the political claims made on behalf of enterprise culture. The papers in the second section explore the international dimension of enterprise culture. The final section is devoted to a consideration of the role of consumers in an enterprise culture.
Book Details
Format
Hardcover
Pages
239 pages
Language
English
Published
Dec 31, 1991
Publisher
Routledge
Editions
2 editions
ISBN-10
0415054974
ISBN-13
9780415054973
Genres
History
Philosophy
Nature