Book Details
Format
Kindle
Pages
208
Language
English
Published
Dec 6, 2013
Publisher
Wiley
ISBN-10
1118756207
ISBN-13
9781118756201
Description
Written by former staff journalist turned PR trainer/consultant Alex Singleton, The PR Masterclass distills the secrets of effective PR and shows how to put in place a practical, reliable and successful media strategy for your product, business or activity.This useful guide is aimed at PR professionals as well as small business owners and entreprenuers implementing a PR strategy for the first time.
Genres
Thriller & Suspense
Action & Adventure
Business & Economics