The Strategy Process Concepts Contexts Cases

The Strategy Process Concepts Contexts Cases

Noch keine Bewertungen
Jan 1, 2003 · Englisch · Gebundene Ausgabe (489 Seiten)
Zum Regal hinzufügen

Bewerte dieses Buch


Buchjournal exportieren

Buchdetails

Format Gebundene Ausgabe
Seiten 489
Sprache Englisch
Veröffentlicht Jan 1, 2003
Verlag Prentice Hall
ISBN-10 0131009702
ISBN-13 9780131009707

Beschreibung

For graduate level courses in Strategic Management, Business Policy, and Organizational Theory. With the goal of offering students something unique from other texts, this collection of readings, edited by Henry Mintzberg, is combined with cases from Quinn, Lampel, and Ghoshal. Together they present an up-to-date look at how actual companies act strategically and organize themselves. The authors provide the reader with a richness of theory, a richness of practice, and a strong basis for linkage between the two. Combining the case study approach with theory provides the accumulated benefits of many years of careful research and thought about management processes, and emphasizes the authors' belief that in this complex world of organizations a range of concepts is needed to cut through and illuminate particular aspects of that complexity.

Genres

Wirtschaft & Finanzen
Zum Regal hinzufügen

Bewerte dieses Buch


Buchjournal exportieren