جزئیات کتاب
فرمت
جلد سخت
صفحات
288
زبان
انگلیسی
منتشر شده
Apr 27, 2006
ناشر
Oxford University Press
ISBN-10
0199292221
ISBN-13
9780199292226
توضیحات
How do businesses go beyond the prescriptive policies and make the shift from the "low road" of cost to the "high road" of innovation and value? This ground-breaking book, the combined insight of some of the best minds in management, presents a clear analysis of the context and the challenges and offers managers and consultants a range of ideas that could take their companies well beyond "business as usual."
ژانرها
کسبوکار و اقتصاد