Descrizione
Hax and Majluf define strategy and the strategic plan while covering the core concepts inherent to successful management. They analyze fundamental activities linked to the development of corporate strategy, elements which lead to this development, and the application of a step-by-step methodology. means of addressing essential managerial tasks. It aims to cover current techniques in strategic management, including corporate strategy, using case studies.
Dettagli del libro
Formato
Brossura
Pagine
440 pagine
Lingua
Inglese
Pubblicato
Jan 1, 1996
Editore
Prentice - Hall
Edizioni
3 editions
ISBN-10
0134629469
ISBN-13
9780134629469