描述
Hax and Majluf define strategy and the strategic plan while covering the core concepts inherent to successful management. They analyze fundamental activities linked to the development of corporate strategy, elements which lead to this development, and the application of a step-by-step methodology. means of addressing essential managerial tasks. It aims to cover current techniques in strategic management, including corporate strategy, using case studies.
书籍详情
格式
平装书
页数
440 页
语言
英语
已发布
Jan 1, 1996
出版商
Prentice - Hall
版本
3 editions
ISBN-10
0134629469
ISBN-13
9780134629469