설명
Hax and Majluf define strategy and the strategic plan while covering the core concepts inherent to successful management. They analyze fundamental activities linked to the development of corporate strategy, elements which lead to this development, and the application of a step-by-step methodology. means of addressing essential managerial tasks. It aims to cover current techniques in strategic management, including corporate strategy, using case studies.
책 세부 정보
형식
페이퍼백
페이지
440 페이지
언어
영어
출판됨
Jan 1, 1996
출판사
Prentice - Hall
판본
3 editions
ISBN-10
0134629469
ISBN-13
9780134629469