Key Account Management: A Complete Action Kit of Tools and Techniques for Achieving Profitable Key Supplier Status

Name: Key Account Management: A Complete Action Kit of Tools and Techniques for Achieving Profitable Key Supplier Status
ISBN: 9780749441692

Peter Cheverton

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2004 · English · Paperback

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Description

* New cases, several new chapters and significant updates on selecting new customers, key account plans and use of IT

Format Paperback

Pages 352 pages

Language English

Published Mar 1, 2004

Publisher Kogan Page Business Books

ISBN-10 0749441690

ISBN-13 9780749441692

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