설명
For undergraduate and graduate courses in Electronic Commerce. For instructors looking for the most comprehensive, managerial, research based book on how corporate business uses e-commerce and less emphasis on technological underpinnings and development. Turban is the #1 best seller in the business school market.
책 세부 정보
형식
페이퍼백
페이지
1,008 페이지
언어
영어
출판됨
Oct 15, 2007
출판사
Pearson
ISBN-10
0135135443
ISBN-13
9780135135440