描述
In one single pack you can find a wealth of resources on branding in the Branding Bundle. The books included are From Brand Vision to Brand Evaluation by De Chernatony and Creating Powerful Brands by De Chernatony and Malcolm McDonald, best-selling texts from leading authors.
书籍详情
格式
Kindle
语言
英语
已发布
3月 1, 2007
出版商
Butterworth-Heinemann
ISBN-10
0080941923
ISBN-13
9780080941929