Customer Centricity: Why It Is Critical to Your Business and How to Measure It

Customer Centricity: Why It Is Critical to Your Business and How to Measure It

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Nov 11, 2016 · English · Kindle (353 pages)
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Book Details

Format Kindle
Pages 353
Language English
Published Nov 11, 2016

Description

Customer centricity enables product and services to be built around the needs and wants of the customer. It is critical for delivering the enhanced customer experience needed to develop customer relationships.

This book provides a customer centricity framework and scorecard for you to evaluate how customer centric your business is, and a guide for building a customer centric organisation.

Genres

Business & Economics
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