Dettagli del libro
Formato
Brossura
Pagine
900
Lingua
Inglese
Pubblicato
Feb 1, 2004
Editore
Irwin/McGraw-Hill
ISBN-10
0072980079
ISBN-13
9780072980073
Descrizione
Providing a treatment of strategic management, this work includes several Business Week short cases, and an assortment of traditional, longer strategic management cases. It uses a pedagogical model to provide logic and structure to its treatment of strategic management.
Generi
Business ed Economia
Romanzi a Fumetti