Beschreibung
This book provides an engaging introduction to analysing media texts. Students learn how to do semiotic, genre and narrative analysis, content and discourse analysis, and engage with debates about the politics of representation. Each chapter provides readings and worked examples, from the classic 1959 film melodrama by Douglas Sirk, Imitation of Life, to contemporary television ads.
Buchdetails
Format
Gebundene Ausgabe
Seiten
160 Seiten
Sprache
Englisch
Veröffentlicht
Mai 1, 2006
Verlag
OPEN UNIVERSITY PRESS
Ausgaben
2 Ausgaben
ISBN-10
0335218873
ISBN-13
9780335218875