Descrição
This book provides an engaging introduction to analysing media texts. Students learn how to do semiotic, genre and narrative analysis, content and discourse analysis, and engage with debates about the politics of representation. Each chapter provides readings and worked examples, from the classic 1959 film melodrama by Douglas Sirk, Imitation of Life, to contemporary television ads.
Detalhes do Livro
Formato
Capa dura
Páginas
160 páginas
Idioma
Inglês
Publicado
mai 1, 2006
Editora
OPEN UNIVERSITY PRESS
Edições
2 edições
ISBN-10
0335218873
ISBN-13
9780335218875