설명
This book provides an engaging introduction to analysing media texts. Students learn how to do semiotic, genre and narrative analysis, content and discourse analysis, and engage with debates about the politics of representation. Each chapter provides readings and worked examples, from the classic 1959 film melodrama by Douglas Sirk, Imitation of Life, to contemporary television ads.
책 세부 정보
형식
하드커버
페이지
160 페이지
언어
영어
출판됨
5월 1, 2006
출판사
OPEN UNIVERSITY PRESS
판본
판본 2개
ISBN-10
0335218873
ISBN-13
9780335218875