الوصف
At some point today you will have to influence or persuade someone - perhaps ask a colleague a favour, negotiate with a contractor or get your spouse to put out the recycling. In the small BIG, three heavyweights from the world of persuasion science and practice - Steve Martin, Noah Goldstein and Robert Cialdini - describe how, in today's information-overloaded world, it is now the smallest changes that lead to the biggest differences in results.
تفاصيل الكتاب
تنسيق
كتاب صوتي
لغة
الإنجليزية
منشور
Sep 30, 2014
الناشر
Tantor Media Inc
الطبعات
5 editions
رقم ISBN-10
1452669635
رقم ISBN-13
9781452669632