الوصف
Retailing provides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students of retailing, the text seeks to offer an accessible and up-to-date look at retailing. The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the issues of internet shopping and globalization.
تفاصيل الكتاب
تنسيق
غلاف صلب
صفحات
526 صفحات
لغة
الإنجليزية
منشور
Jan 1, 2003
الناشر
Palgrave MacMillan
الطبعات
2 editions
رقم ISBN-10
0333997689
رقم ISBN-13
9780333997680