Description
Retailing provides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students of retailing, the text seeks to offer an accessible and up-to-date look at retailing. The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the issues of internet shopping and globalization.
Détails du livre
Format
Relié
Pages
526 pages
Langue
Anglais
Publié
Jan 1, 2003
Éditeur
Palgrave MacMillan
Éditions
2 editions
ISBN-10
0333997689
ISBN-13
9780333997680