説明
Retailing provides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students of retailing, the text seeks to offer an accessible and up-to-date look at retailing. The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the issues of internet shopping and globalization.
本の詳細
形式
ハードカバー
ページ数
526ページ
言語
英語
公開されました
Jan 1, 2003
出版社
Palgrave MacMillan
ISBN-10
0333997689
ISBN-13
9780333997680