描述
Retailing provides a clear and comprehensive introduction to the contemporary issues in retailing. Designed specifically for advanced undergraduates and postgraduate students of retailing, the text seeks to offer an accessible and up-to-date look at retailing. The text moves from an overview and context of retailing to more detailed coverage of the key aspects of retail management. Equally, it covers the issues of internet shopping and globalization.
书籍详情
格式
精装书
页数
526 页
语言
英语
已发布
Jan 1, 2003
出版商
Palgrave MacMillan
版本
2 editions
ISBN-10
0333997689
ISBN-13
9780333997680