描述
Jim Davis offers guidance to understanding customer value management and how to grow a more loyal and profitable customer base. The book includes real-world case studies, and sidebars to investigate concepts and issues.
書籍詳情
格式
精裝書
頁數
208 頁
語言
英語
已出版
Jun 22, 2007
出版商
Wiley
ISBN-10
0470073853
ISBN-13
9780470073858